Curious about the best cruelty-free makeup brands? There are so many options on the market it can be difficult to choose and know what is good. Navigating cruelty-free makeup products and brands can also be difficult. Tons of brands claim to be cruelty-free when they aren’t. Let’s first do a rundown of what the term cruelty-free means.
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What is cruelty-free?
Cruelty-free means a product hasn’t been tested on animals. This includes everything from the beginning stages up to the final product. It also means a brand is not selling its products in a country where they are required to be tested, by law.
I bought a product that says it’s cruelty-free or has a cruelty-free symbol on it. That means it is cruelty-free, right?
The short answer to this is NO. Sadly, there is no legal definition of the word “cruelty-free” much like the term “natural” which brands also like to put on their products. Many companies who are not cruelty-free, whether they test on animals themselves or ask others to do it on their behalf, claim to be cruelty-free. This is where cruelty-free can be tricky and cause a lot of division within the cruelty-free community. People have different definitions of the term cruelty-free. For me, cruelty-free means there is no animal testing involved in any part of the process of producing and selling a product. Check out Logical Harmony’s cruelty-free brand list to ensure your favorite brands are cruelty-free! Without further ado, here are some of the best cruelty-free makeup brands on the market.